Summary of a Twitter chat with guest Ann Handley of MarketingProfs on creating good content.
Offers “Anti-Mediocrity Tool Kits” with Pre-Orders of New Book
How did we get so lucky?
Well, the members of the #ContentChat community have mentioned Ann Handley more than once as someone they admire and learn from on the topic of content marketing.
We’ve talked here about some of our favorite tools for doing that—but on this week’s #ContentChat, the discussion focused on Paper.li, a content curation tool used by digital marketers around the world.
They’re usually the simplest things, the elements you assume will be in place in any organization before campaign planning gets under way. (Rule #1: Make no assumptions.)
As a blogger or content marketer, you probably spend a fair bit of time searching for unique, usable photos and graphics to illustrate your blogs and social media posts. Chances are, you’ve discovered that having a designer produce all the illustrations you need every day would be prohibitively time-consuming and expensive; and at some point you’ve probably turned to free online graphic design sites like Canva or PicMonkey.