How Do Hybrid Meetings Fit Into Associations?
How can hybrid meetings help associations grow and thrive in a rapidly changing world? David McKnight, President of Digital Publishing Innovation, will help us tackle this question on the next #eventtable Twitter chat, Monday, May 14 at 3 pm est. McKnight has been helping associations manage content and create value for members for more than [...]
Event Pros Weigh-In on What Makes Event Sponsorships Valuable
A growing frustration with the expense and correspondingly low return on investment of many event sponsorship options was addressed on our May 7 Eventtable Twitter chat, entitled “Are Event Sponsorships Worth the Money?” Participants addressed some of the variables involved such as whether the sponsorship opportunity is value driven; whether there is a plan to [...]
Are Event Sponsorships Worth the Money? Next Eventtable Chat
It’s a little like the elephant in the room. Broadcast advertising is no longer the only game in town. The advent of social media has added many more options for marketers. And everyone is demanding more interaction, more value for their money. Do traditional event sponsorship packages fit into this new world? Lindsay Fultz, Marketing [...]
#Eventtable LIVE! From GMIC: A Chat on Take Aways From the Conference
To accommodate a special Sustainable Meetings Conference edition of the #eventtable Twitter chat next week, the chat will change from it’s regularly scheduled time of 3 pm est, to 5 pm est Monday April 22 and will focus on takeaways from the conference. The Sustainable Meetings Conference, hosted by the Green Meetings Industry Council (GMIC), [...]
Who Influences Event Pros? #Eventtable Chat Participants Sound Off
Influencers are personal, make waves, can have nothing to do with the meetings industry or everything to do with it, according to participants in this week’s #eventtable Twitter chat, “Meeting/Event Industry Influencers: Who Are They, Really?” The topic was sparked by an article in Successful Meetings that listed 12 men, 1 bug and 0 women [...]
Meeting/Event Industry Influencers: Who Are They, Really?
If like so many this week, you are thinking about what constitutes a top influencer in the meeting/event industry you may want to join Monday’s #eventtable chat entitled, Meeting/Event Industry Influencers: Who Are They, Really? at 3 pm est on Twitter. The subject has been discussed and written about on numerous blog posts and online [...]
Google Changes Will Make Content Marketing More Important Than Ever For Events
“It’s ALL about the content,” is true now more than ever thanks to algorithm changes Google will be making in the near future. The changes will penalize websites that are “over” optimized for search engines, said Google’s Matt Cutts recently at SXSW. This means that sites using lots of key words, links or other SEO [...]
Content Capture and the Certified Conference Centre
I recently had a great e-mail conversation with Sarah Vining, the amazing and tireless social media manager at the National Conference Center in Leesburg, VA. Sarah published the interview summary today. I particularly liked the way she connected an effective content capture strategy with the focus on learning design and lasting outcomes that organizations can [...]
#eventtable Chat With Doreen Ashton Wagner on Room Blocks Postponed Until March 26
Due to unforeseen circumstances, the March 19 #eventtable chat with guest Doreen Ashton Wagner has been postponed until March 26 at 3 pm et. Please join us next week to discuss: Is This the End of the Room Block? Log in to Tweet Chat and follow the #eventtable hashtag at 3 pm et March 26 [...]
Is This the End of the Room Block? Next #eventtable Chat with Doreen Ashton Wagner
Is This the End of the Room Block? Find out from Doreen Ashton Wagner on #eventtable, March 19 at 3 PM (Eastern) Room blocks for major meetings and events may soon be on the endangered list, says Doreen Ashton Wagner, managing director of Alexandria, Ontario-based Greenfield Services. And if drastically scaled back room blocks become [...]
