Meetings ROI
« Previous EntriesMeetings that Changed the World
Monday, August 16th, 2010Anyone who has ever worked as a meeting professional can tell you about their favorite meetings and proudest moments onsite. When planners and suppliers begin swapping those war stories, they’re usually talking about meetings that changed the world.
When Fusion Productions and The Conference Publishers set out to gather testimonials in advance of MPI’s 2010 World [...]
SMMP: Finding the Best Fit for Your Organization
Thursday, July 29th, 2010“There’s no-cookie cutter process for an SMMP [Strategic Meetings Management Plan],” said Ross VanDooser, director of value analysis at StarCite, during a panel at MPI’s 2010 World Education Congress. “The idea is to examine your organization’s culture and pick out what will work best.”
“Before you can begin any SMMP program, you need to go back [...]
Action Against Carbon Emissions will Raise Travel Costs
Wednesday, July 28th, 2010The end of cheap oil could affect the meetings economy in a number of different ways, but panelists in a Tuesday morning breakout on peak oil agreed that the industry must adapt to an era of volatile energy prices and drastic reductions in the carbon emissions that cause climate change.
Economists may debate whether oil prices [...]
Drive Branding, Align Meetings with Business Needs
Monday, July 26th, 2010Like advertisers, meeting professionals should learn showmanship to drive branding and help sell the value of meetings, said Kate Lastinger, founding partner of Metaphrasis Group, during a Monday morning session at MPI’s 2010 World Education Congress.
Teresa Bria, managing partner of Phase to Phase Strategy, said, “People aren’t considering meeting planners on that strategic corporate level, [...]
Measuring Business Benefits Communicates Value of Meetings
Sunday, July 25th, 2010Building professional capacity through face-to-face meetings is a cornerstone of the meeting planning industry, a field often praised for delivering intangible, values-oriented benefits to businesses and professionals. Theresa Breining, principal of Breining Group LLC in Encinitas, California, told participants that for the industry to progress and survive—especially in a challenging economic climate and an increasingly [...]
Case Study: The Better Buildings: Better Business Conference
Friday, July 23rd, 2010Name of Conference: Better Buildings: Better Business Conference
Host Organization: Energy Center of Wisconsin
Dates: March, 2005
Location: Wisconsin Dells, WI
Objectives:
The annual Better Buildings: Better Business Conference seeks to make midwestern United States homes more energy-efficient by delivering hands-on training workshops, technology demonstrations, and building science education to homebuilders and contractors. The Energy Center of Wisconsin conducted a [...]
Case Study: The NASC Sports Events Symposium
Thursday, July 15th, 2010Name of Conference: NASC Sports Events Symposium
Name of Organization: National Association of Sports Commissions
Dates: Annual, most recent April 13-15, 2010 in Columbus, Ohio
Objectives:
Through its annual NASC Sports Events Symposium, the National Association of Sports Commissions keeps its members up to date on trends in the sports events industry and how to maximize their resources when [...]
Meetings that Change the World
Tuesday, July 6th, 2010All this month, The Edge will carry advance and onsite coverage of MPI’s 2010 World Education Congress, July 24-27, 2010 in Vancouver. Posts are linked to an online community produced for MPI by Fusion Productions in partnership with The Conference Publishers, Clever Zebra, and master of ceremonies Glenn Thayer. Join the discussion today!
At any hour [...]
Top 10 Reasons to Attend the Sustainable Meetings Conference
Friday, January 8th, 2010With the 2010 Sustainable Meetings Conference coming up in Denver February 9-11, the Green Meeting Industry Council is circulating the top 10 reasons that this is a must-attend event.
This might just be the best, most in-depth green meetings conference the industry has ever seen. But the 10 reasons point to a bigger, wider value proposition [...]
After Copenhagen: How Meetings Can Kick the Carbon Habit
Tuesday, December 15th, 2009By the end of this week, the 192 countries represented at the Copenhagen Summit may or may not reach a global deal to control climate change and reduce atmospheric carbon dioxide.
But whether or not humanity rises to the challenge, the science doesn’t lie. With or without an agreement, this is the moment for industrialized nations [...]