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Case Study: The Better Buildings: Better Business Conference

Friday, July 23rd, 2010

Name of Conference: Better Buildings: Better Business Conference
Host Organization: Energy Center of Wisconsin
Dates: March, 2005
Location: Wisconsin Dells, WI
Objectives:
The annual Better Buildings: Better Business Conference seeks to make midwestern United States homes more energy-efficient by delivering hands-on training workshops, technology demonstrations, and building science education to homebuilders and contractors. The Energy Center of Wisconsin conducted a [...]

Case Study: The NASC Sports Events Symposium

Thursday, July 15th, 2010

Name of Conference: NASC Sports Events Symposium
Name of Organization: National Association of Sports Commissions
Dates: Annual, most recent April 13-15, 2010 in Columbus, Ohio
Objectives:
Through its annual NASC Sports Events Symposium, the National Association of Sports Commissions keeps its members up to date on trends in the sports events industry and how to maximize their resources when [...]

Meetings that Change the World

Tuesday, July 6th, 2010

All this month, The Edge will carry advance and onsite coverage of MPI’s 2010 World Education Congress, July 24-27, 2010 in Vancouver. Posts are linked to an online community produced for MPI by Fusion Productions in partnership with The Conference Publishers, Clever Zebra, and master of ceremonies Glenn Thayer. Join the discussion today!
At any hour [...]

Behind the Curtain: Why the Meetings Supply Chain Matters

Saturday, June 26th, 2010

One of the most profound ways for our industry to green its operations is to think of everything we do as part of a supply chain, not just as an end product.
It’s a simple mental shift that carries big implications for meetings and events. It may run counter to the training and habits that many [...]

Father’s Day Thoughts: How My Dad Helped Build Our Company

Sunday, June 20th, 2010

VANCOUVER—Father’s Day was a travel day for me this year, so this post is as close as I’m going to get to talking to my dad. That’s just as well, in a way, because I can’t think of a better way to start bringing our blog back up to date than by tracing some of [...]

When Opportunity Knocks

Friday, April 23rd, 2010

COLORADO SPRINGS — Our brilliant Denver freelancer Traci Pearson and I have been onsite this week at The Broadmoor Hotel, producing a daily newsletter for a software user group meeting organized by Karen and Gary Brown, the tireless and effective co-owners of Conferences by Design in Salisbury, MD.
I’ve acquired new respect for the distribution industries [...]

Magic on a Shoestring

Saturday, April 10th, 2010

We’re returning to The Edge after a longer absence than we expected! In the next couple of weeks, watch this space for one of our clients’ insights on the cost of not bringing in professional support to capture conference content effectively, plus news on our move to a virtual office.)
Today, I plan to spend my [...]

Our Most Demanding Audience

Sunday, January 31st, 2010

Meeting professionals, meet your future audience.
Last week, amid the hype and humour that greeted the release of the Apple iPad, some of the most pithy assessments of tablet technology came from a group of keen observers who will probably begin attending conferences in the next 10 to 15 years.
By the time they start arriving in [...]

Top 10 Reasons to Attend the Sustainable Meetings Conference

Friday, January 8th, 2010

With the 2010 Sustainable Meetings Conference coming up in Denver February 9-11, the Green Meeting Industry Council is circulating the top 10 reasons that this is a must-attend event.
This might just be the best, most in-depth green meetings conference the industry has ever seen. But the 10 reasons point to a bigger, wider value proposition [...]

Orlando Underwater: Here’s What’s at Stake at Copenhagen Summit

Thursday, December 10th, 2009

Map of projected sea level rise from Carbon Solutions America, reposted on Climate Progress.
How will climate change affect the meetings industry if we don’t slow down and reverse the increase in carbon dioxide in the atmosphere?
Start with a map that shows coastal Florida and Orlando underwater by 2100, and gives you an idea of [...]

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