Meeting Design
« Previous EntriesOur Most Demanding Audience
Sunday, January 31st, 2010Meeting professionals, meet your future audience.
Last week, amid the hype and humour that greeted the release of the Apple iPad, some of the most pithy assessments of tablet technology came from a group of keen observers who will probably begin attending conferences in the next 10 to 15 years.
By the time they start arriving in [...]
Top 10 Reasons to Attend the Sustainable Meetings Conference
Friday, January 8th, 2010With the 2010 Sustainable Meetings Conference coming up in Denver February 9-11, the Green Meeting Industry Council is circulating the top 10 reasons that this is a must-attend event.
This might just be the best, most in-depth green meetings conference the industry has ever seen. But the 10 reasons point to a bigger, wider value proposition [...]
Orlando Underwater: Here’s What’s at Stake at Copenhagen Summit
Thursday, December 10th, 2009Map of projected sea level rise from Carbon Solutions America, reposted on Climate Progress.
How will climate change affect the meetings industry if we don’t slow down and reverse the increase in carbon dioxide in the atmosphere?
Start with a map that shows coastal Florida and Orlando underwater by 2100, and gives you an idea of [...]
The New Normal: 16 Meeting Takeaways and a Couple of Predictions
Sunday, October 11th, 2009This guest post is excerpted from Midcourse Corrections, the meetings blog produced by Jeff Hurt, director of education and events with the Dallas-based National Association of Dental Plans. It appeared shortly after Jeff returned from his association’s 2009 annual meeting in September. Reprinted with Jeff’s permission.
In 15+ years of planning conferences and events, this was [...]
Recycle Your Conference for Fun and Profit
Thursday, October 1st, 2009A few years ago, archaeologists found a small Bronze Age spear point in England. I can’t remember exactly where they found it, but I do remember that they determined the bronze in the spear point had originated in Italy. In fact, an original larger spear point had broken, and then been melted down to make [...]
A Dynamic Dozen: The Making of a “Killer App”
Sunday, September 27th, 2009Everywhere you turn these days, meeting professionals are searching for the “killer app” that will make social media and virtual technologies more an opportunity and less a threat for face-to-face events.
The language of hybrid meetings, virtually unknown a year ago, is quickly gaining currency. MPI experimented with a Virtual Access Pass at its 2009 World [...]
Control Your Content—or Someone Else Will
Wednesday, September 16th, 2009A friend of mine who is an experienced meeting planner told me of a recurring nightmare she’s been having lately. In her nightmare, she is standing in a 5,000+ auditorium, with a very expensive band playing under an elaborate light and laser show, but only about 100 other people are there, including her and the [...]
Is a “Good Enough” Meeting Good Enough?
Thursday, September 10th, 2009What would happen if meetings were scaled back to the barest of essentials, on the principle that the best event is the one that is just good enough?
It isn’t an idle question. There’s an emerging trend that is reshaping everything from long distance telephone to video cameras, from the design of military aircraft to the [...]
A Hybrid in Your Future
Thursday, September 3rd, 2009By now, they’re a familiar sight: hybrid vehicles that combine two separate power sources to squeeze maximum energy out of every drop of gasoline they use. Once considered an environmentalist’s fantasy, hybrids have made it into the mainstream, and for good reason—they’re a great, practical way to make your gas dollar stretch further, at a [...]
The Next Level of ROI
Tuesday, July 28th, 2009Meeting professionals have made great strides over the last few years in measuring the return on investment (ROI) that clients and participants receive from some types of meetings.
But solid as that work has been, the limited scope of the analysis is coming back to haunt the industry, at a time when any meeting might come [...]