Case Studies
The Conference Your Conference Could Be
Thursday, June 9th, 2011If you could reach a wider audience with your next conference and deliver a far more engaging, immersive experience onsite, would you want to?
How you answer that question—and the steps you’re prepared to take to set a new plan in motion—may not be as obvious as you might think. Your response will tell you how [...]
The Building Your Building Can Be
Tuesday, January 18th, 2011When I stepped onto the construction site for the new Ottawa Convention Centre late last week, during an advance tour for members of the OCC Advisory Board, I saw the end of a 15-year campaign that burned through at least three generations of local industry volunteers.
The original Ottawa Congress Centre opened in 1984, and it [...]
General Session Design 3.0: Keys to Your Organizational and Personal Success
Monday, August 16th, 2010Fusion Productions collaborated with Meeting Professionals International (MPI) to produce the general sessions for the 2010 World Education Congress (WEC 2010). To demonstrate its “meeting of the future” design strategy, Fusion brought in a team of world-class partners and continued to co-create through the entire production process—before, during and after the WEC.
During a Monday morning [...]
Meetings that Changed the World
Monday, August 16th, 2010Anyone who has ever worked as a meeting professional can tell you about their favorite meetings and proudest moments onsite. When planners and suppliers begin swapping those war stories, they’re usually talking about meetings that changed the world.
When Fusion Productions and The Conference Publishers set out to gather testimonials in advance of MPI’s 2010 World [...]
Case Study: Fully Immersive Virtual Environments
Saturday, July 24th, 2010Host Organization: Clever Zebra
Specialization: Fully immersive virtual environments
Objectives:
When an organization sets up a fully immersive virtual environment alongside a face-to-face meeting, the objective is to extend the live gathering in every possible way: by bringing onsite and online participants together, sharing knowledge and ideas across a continent or around the world, opening new channels [...]
Case Study: The Aerial World Tour
Saturday, July 24th, 2010Name of Conference: Aerial World Tour
Host Organization: Aerial Company Inc.
Dates: April 1999-2002
Location: Milwaukee, WI
Objectives:
The business objectives of the Aerial World Tour were to educate hair professionals on new styles and services and showcase upcoming products and trends in the beauty industry. The community impact went far beyond the immediate purpose of the main event, through [...]
Case Study: The Better Buildings: Better Business Conference
Friday, July 23rd, 2010Name of Conference: Better Buildings: Better Business Conference
Host Organization: Energy Center of Wisconsin
Dates: March, 2005
Location: Wisconsin Dells, WI
Objectives:
The annual Better Buildings: Better Business Conference seeks to make midwestern United States homes more energy-efficient by delivering hands-on training workshops, technology demonstrations, and building science education to homebuilders and contractors. The Energy Center of Wisconsin conducted a [...]
Case Study: The NASC Sports Events Symposium
Thursday, July 15th, 2010Name of Conference: NASC Sports Events Symposium
Name of Organization: National Association of Sports Commissions
Dates: Annual, most recent April 13-15, 2010 in Columbus, Ohio
Objectives:
Through its annual NASC Sports Events Symposium, the National Association of Sports Commissions keeps its members up to date on trends in the sports events industry and how to maximize their resources when [...]
Meetings that Change the World
Tuesday, July 6th, 2010All this month, The Edge will carry advance and onsite coverage of MPI’s 2010 World Education Congress, July 24-27, 2010 in Vancouver. Posts are linked to an online community produced for MPI by Fusion Productions in partnership with The Conference Publishers, Clever Zebra, and master of ceremonies Glenn Thayer. Join the discussion today!
At any hour [...]